Print Media

NEWSPAPER PROGRAMS:: Over 600 daily newspapers participate in our newspaper programs.; Collectively, these newspapers offer an unmatched opportunity to; reach large numbers of potential customers quickly at the best; possible rates. Individually, newspapers in the program can offer; a way to pinpoint specific geography.
MAGAZINE PROGRAM:: Hundreds of consumer magazines partner with FCMG in categories ranging from Entertainment to Business, Personal Finance to Fitness. We can help determine the right media buy based on campaign objectives and an in-depth understanding of magazine opportunities. Depending on the need and cost implications, We will recommend the best way to buy your magazine space, whether it's guaranteed, remnant, standby, etc.

PRINT MEDIA SERVICES:: Media Research - An array of research tools are at your disposal - utilizing the most recognized resources in the industry to provide accurate, up-to-date information. Statistics on competitive spending and industry trends help determine appropriate media buys to meet clients' objectives.

Strategic Planning - We will develop media recommendations based on strategic parameters to meet clients' goals. We use our years of print advertising experience and tools that include a proprietary in-house database to plan, set budgets, and get results. Generally this approach provides clients with the best bang for their budget.

Media Buying - Working with our newspaper and magazine partners, we are able to offer a variety of programs that can be customized to reach each client's print advertising objectives. The media buy will include the best use of guaranteed placements, with stand by, and remnant opportunities included as needed.

Ad Operations - In addition to great strategy and discounted media, FCMG offers peace-of mind and flawless execution. Our years of experience have led us to develop innovative traffic and production systems including streamlined material ordering, automated preparation and digital transmission of ads to the publications.This minimizes production costs and leadtime.

Reporting & Analysis - When we buy media and place a client's ad, the interesting part of marketing has just begun. We will work with you to determine the overall success of the advertising effort. By tracking and analyzing available results, we are able to fine-tune future media buys to add even more effectiveness.

Billing and Quality Control - At FCMG, we have developed a state-of-the-art electronic invoicing system that streamlines the accounting process by eliminating manual steps involved in paper invoicing. Most clients receive invoices by e-mail. We provide newspaper proof of publication in a digital format burned on a CD. You will receive a full copy of each magazine in which your ad appears.